Title Research: Crash

 www.watchthetitles.com



    - What titles are displayed during the opening sequences?

The opening sequence first displayed the producers of the film, along with the production company. It then shows the director's name. The cast names, starting off with the main characters, appear. Shortly after, the film title is displayed twice. The first time it is shown, it is approaching the screen as a spotlight goes over it. The second time it appears is when the spotlight shines over it again, only to show the title closer in a somewhat eerie kind of way. 

    - What images are prioritized in the opening sequence?

Throughout the opening sequence, there was a constant blue background that would be shined on by some sort of light. As the film title is "Crash", it is safe to assume that the spotlight is meant to resemble the headlights of a car.

    - What connotations do these images carry?

A connotation these images carry is suspense. The opening sequence is about 2 minutes, which each title shown at a slow and steady pace. The spotlight also adds an eerie effect as the audience can only see what the light is shining on. 

    - How does the film establish a feeling of the genre from the outset?

The film establishes a feeling of drama and thrill from the outset by including the spotlight and the suspenseful music. The insinuation of a car passing by with headlights also contributes to this mood.

    - What strategies are used to ensure the film appeals to its target audience?

The strategies used to ensure the film appeals to its target audience are its thrilling, dramatic mood and its effects that correlate to the film title. The music and spotlight are in-sync. As the beat would simmer down and re-surface, the spotlight would come into view. This provides the eerie, drama sense the film seems to be trying to give its audience. For thriller-lovers, this successful execution of a thrilling title sequence will get them interested.

    - How has technology been used effectively? You want to consider camera angles, transitions and editing techniques.

Technology has been used effectively in this opening sequence. An editing technique shown that has brought a thrilling/dramatic feeling would be the edit of a spotlight. The spotlight resembling a car's headlight adds an uneasy feeling as the audience can only see what the light shows. Because people are uneasy around things they can't see, or the dark in general, this strategy and use of technology is very effective. An editing technique causing the same effect would be the zooming in of the words at a slow and steady pace. The editing techniques and transitions implicated have helped bring a sense of suspense in the 2 minute title sequence.

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